Maybe you've been sitting on the sidelines—but now you realize that social media has gone mainstream, and ignoring it is no longer an option.
View this complimentary webinar recording for an introduction to the social media universe and learn how you can get in on the action—and get results. Learn the technical and tactical basics, tour the major networking sites, and begin your own social media campaigns with confidence. You'll learn:
- The rules of authentic social media engagement with journalists and consumers
- How to find your target communities with simple search tools
- How to monitor what people are saying about you, your company and its products
- How much time and effort to invest in social media and where to invest it